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How to Write a 60-Second Elevator Pitch (Template + Example)

A tight pitch helps other members remember you and send the right referrals. Here’s a one-minute framework you can copy, plus a filled-in example and a few pro tips tailored for SCRG.

Copy-paste template

I help [who] who struggle with [problem] by providing [service/solution], so they can [outcome]. A great referral for me is [trigger/situation]. You can reach me at [email/URL].

Filled-in example

I help local service businesses who struggle with keeping their websites current by providing fast, affordable site updates and small web apps, so they can look credible and convert more leads. A great referral is a business owner who says “our site is out of date.” Contact: info@example.com.

Pro tips

  • Keep it under ~120 words—aim for clear, not clever.

  • One concrete outcome beats three vague benefits.

  • End with an easy next step (email, link, QR).

  • Practice out loud; trim any phrases that snag.

Want your pitch featured on the blog? Submit via /contact or include it when you add/edit your listing.

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